Advanced research approaches
Unlock your leadership potential through the Strategic Management module within the MBA program, designed to equip future business leaders with the analytical and critical skills needed to analyze, formulate, and implement strategies within the contemporary business environment.
Dr. Amjad Badawi
Advanced research methods
Kent Business School, University of Kent, United Kingdom
Qualifications and Accreditations
- PhD from Cranfield University
- Teaching qualification from the University of Kent
- Accredited trainer by AXELOS
- Fellow of the Higher Education Academy
- All courses
Lecture Sessions
After each 20-minute lecture, 10 to 15 multiple-choice questions to assess understanding (total of 12 hours).
Workshops
24 Hours
of face-to-face workshops
of face-to-face workshops
Study Materials
Main textbook: Saunders, M., Lewis, P., and Thornhill, A. (2010) Research Methods for Business Learners. Harlow: Prentice Hall.
Pre-recorded Lectures
24 hours of pre-recorded lectures, each lasting 20 minutes (with subtitles in English, Arabic, and various other languages).
Assessment
Research Proposal
2,500 words Correction and awarding of certificate
2,500 words Correction and awarding of certificate
Courses that may interest you
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Embark on a journey of in-depth academic research through the Advanced Research Methods module in Business Administration, within the MBA program at Ibis Business School.
This module aims to provide learners with the theoretical understanding and practical tools necessary to design, implement and evaluate Advanced Research in the fields of business and management.
Learners will learn how to formulate research questions, develop structured methodological approaches, and analyze data effectively, ensuring that their findings contribute to enriching knowledge and provide valuable insights to the academic community and the business sector.
فهم البحث الرسمي (Understanding Formal Research)
Research is defined as the systematic investigation into a subject with the aim of discovering new knowledge.
This approach requires the use of organized, logical, and analytical methods to transform ideas into evidence-based knowledge.
The formal research process typically involves the following:
Starting with a clear research question or problem.
Start by formulating a specific and clear research goal.
Developing a detailed and systematic plan for the research work.
Breaking down the problem into smaller, more manageable sub-problems.
Identifying the primary research question or hypothesis that guides the study.
Clarifying the assumptions on which the researcher is basing the study.
Collecting and interpreting data using appropriate methods.
Reaching conclusions that open new horizons and raise additional questions for future research.
1. Research Design (Research Design)
Learn about different research methodologies — quantitative, qualitative, and mixed — and learn how to choose the most appropriate design for your research objectives and questions.
2. تقنيات جمع البيانات (Data Collection Techniques)
Master data collection skills through various methods such as surveys, interviews, focus groups, experiments, and secondary data analysis to ensure comprehensive and reliable results.
3. Statistical and analytical Tools (Statistical and Analytical Tools)
Gain practical experience in using advanced analytical tools and statistical software to interpret data and draw conclusions that support strategic decisions.
4. Ethical Considerations (Ethical Considerations)
Explore the ethical dimensions of business research, focusing on the principles of integrity, transparency, data protection, and respect for participants.
5. Thesis Development (Thesis Development)
Apply the acquired concepts in preparing a research proposal and implementing a thesis project that addresses real business issues, demonstrating both academic rigor and practical application.
Upon completing this module, the learner will be able to:
Design and conduct comprehensive research studies addressing complex business challenges.
Apply a variety of quantitative and qualitative data collection methods to ensure reliability and accuracy.
Analyze data using advanced analytical and statistical tools to support evidence-based decisions.
Understanding and applying ethical principles at all stages of research design and implementation.
Produce a well-crafted and original research thesis that contributes to enriching knowledge in the field of business administration.
Why study advanced research curricula at Ibis Business School
At Ibis College, this module links academic research with practical application in business.
Learners acquire the critical thinking and advanced analytical skills necessary to make evidence-based strategic decisions in complex organizational environments.
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(Understanding Formal Research)
Research is defined as the systematic investigation into a subject with the aim of discovering new knowledge.
This approach requires the use of organized, logical, and analytical methods to transform ideas into evidence-based knowledge.
The formal research process typically involves the following:
- Starting with a clear research question or problem.
- Developing a detailed and systematic plan for the research work.
- Breaking down the problem into smaller, more manageable sub-problems.
- Identifying the primary research question or hypothesis that guides the study.
- Clarifying the assumptions on which the researcher is basing the study.
- Collecting and interpreting data using appropriate methods.
- Reaching conclusions that open new horizons and raise additional questions for future research.
Main characteristics
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(Ethical Considerations)
It focuses on integrity, transparency, and the protection of participants' data.
_
(Statistical and Analytical Tools)
It uses advanced analytical tools to support decision-making.
_
(Data Collection Techniques)
It includes diverse methods to ensure accurate and reliable data.
_
(Research Design)
Learn to choose the most suitable design for the research objectives and questions.
Research Methodology Design
- Critical evaluation of research methodologies relevant to the research objectives.
- Designing an appropriate methodology that aligns with the research objectives for a specific population group.
- Justifying the chosen methodology in terms of the research objectives, while adhering to the agreed ethical guidelines.
Learning Outcomes
Upon completing this module, the learner will be able to:
Design and conduct comprehensive research studies addressing complex business challenges.
Apply a variety of quantitative and qualitative data collection methods.
Analyze data using advanced analytical tools to support decision-making.
Critical thinking and advanced analytical skills necessary for making strategic decisions.
Understanding and applying ethical principles at all stages of research design and implementation.
Produce a well-crafted and original research thesis that contributes to enriching knowledge in the field of business administration.
